How the Latest World Press Trends Report Highlights New Opportunities – and Where PageSuite Fits In

Publishers around the world are navigating a rapidly evolving media landscape, and the latest World Press Trends Outlook report from WAN-IFRA paints a compelling picture of both challenge and opportunity. While traditional business models remain under pressure, many publishers are finding optimism by diversifying revenue, embracing data and AI, and rethinking how they engage audiences.

One of the most notable trends in the report is the rise of what’s being called the “three-pillar revenue model”. Print remains a resilient source of income, with circulation and advertising still representing a significant share of publisher revenues. But the balance is shifting. Digital products now account for nearly a third of revenue, and “other” income streams – including events, B2B services and e-commerce – are rapidly growing their share. This reflects a broader industry movement toward diversification.

For many publishers, this journey requires more than incremental changes – it calls for adaptable technology that supports both legacy and innovative revenue approaches. That’s where PageSuite’s digital publishing platform comes into play.

PageSuite enables media organisations to unlock and optimise multiple revenue streams, whilst offering the products to ‘own their audience’:

• Digital subscriptions & audience engagement: Integrations to support flexible paywalls and member experiences that help convert casual readers into paying subscribers.
• Native advertising and sponsorship: Integrated placements within digital editions and apps that enhance monetisation without disrupting the reader experience.
• Alternative revenue opportunities: The platform’s flexibility allows publishers to embed event promotions, e-commerce links and branded content experiences directly into their digital products – helping publishers capitalise on the “other” revenue streams highlighted in the World Press Trends Outlook.

Another noteworthy insight from the report is the growing attention publishers are paying to the creator economy. Many see opportunities in working with creators and influencer-style talent, whether by producing creator-like content internally or collaborating externally.

PageSuite’s platform supports multimedia storytelling – including video, audio, and social media integration – making it easier for publishers to experiment with formats that appeal to broader and younger audiences. By providing a flexible publishing framework, PageSuite helps news organisations embrace modern content ecosystems without sacrificing quality or operational control.

The World Press Trends Outlook underscores an industry that is innovating and adapting. Publishers that diversify revenue streams, harness technology effectively, and remain deeply attuned to audience needs are better positioned for long-term success.

At PageSuite, our mission is to support publishers through this transformation. By providing powerful digital publishing solutions that are both flexible and future-ready, we help organisations unlock growth – whether through subscriptions, new commercial models, or deeper audience engagement. In an industry defined by change, having the right technology partner is more important than ever.