We’re excited to share a major milestone in digital publishing: Newsday has launched a redesigned mobile app — available now on iOS and Android — that prioritises vertical video (9:16). This makes Newsday the first local media organisation to feature predominantly vertical video content, placing them at the forefront of mobile-first storytelling.

A Mobile-Native Experience

The updated app offers audiences a fully immersive experience, aligning with how people increasingly consume content. Vertical video is the natural format for mobile viewing, allowing users to enjoy high-quality, engaging stories without rotating their devices. For Newsday, this shift represents more than just a design update — it’s a bold commitment to meeting audiences where they are.

The Evolution of Newsday’s Video Strategy

This latest release builds on Newsday’s strong foundation in video. In 2023, they introduced NewsdayTV, offering audiences exclusive access to premium Newsday content on television screens. Now, with the redesigned app, that same level of engaging content is tailored for mobile, ensuring seamless storytelling across platforms.

Why Video Matters in Mobile Apps

Video is becoming one of the most powerful tools for publishers. With audiences spending more time on their mobile devices, video has proven to significantly increase engagement, drive longer session times, and build stronger connections with brands. By adopting a vertical-first approach, Newsday is setting a new standard for local media and demonstrating how publishers can future-proof their digital strategies.

How PageSuite Helps Publishers

If you’re already producing video content, we can help you present it in a way that maximises impact. From boosting reach and engagement to delivering measurable ROI, our custom app development solutions ensure your video strategy is built for today’s audiences.

Email us at hello@pagesuite.com for more information