Industry
Embracing Hyper-Personalisation: The Future of Digital Publishing
29 April 2025

Lucy Penn
Sales & Marketing Director
In today’s rapidly evolving digital landscape, hyper-personalisation is no longer a trend—it’s becoming an expectation. Across the publishing industry, we are seeing a surge in interest around how publishers can deliver more tailored, relevant content experiences to their audiences.
At PageSuite, we’re excited to be exploring how hyper-personalisation can integrate with our suite of products, particularly our Edition Layout solution, which already enables publishers to create fully automated editions. Building on this technology, we are investigating ways to produce personalised editions that adapt to readers’ unique preferences and behaviours—delivering editions that feel as if they were curated just for them.
This topic has been at the forefront of discussions at several recent industry events we’ve attended, where the shift toward data-driven personalisation strategies has been highlighted as a key driver for audience engagement and retention. Publishers are recognising that personalised content doesn’t just enhance the reader experience; it also opens up new opportunities for targeted advertising and subscriber growth.
By aligning hyper-personalisation with our Edition Layout product, we envision a future where each reader’s edition is uniquely shaped by their interests, location, and reading habits—without placing additional demands on editorial teams.
At PageSuite, we are committed to staying at the cutting edge of innovation and helping our clients embrace the next era of digital publishing. We look forward to sharing more updates soon as we continue our journey into hyper-personalised publishing.
Email hello@pagesuite.com to be the first to learn more…
