May 18, 2016 | Lucy Tozer
Last Thursday, PageSuite welcomed selected guests to our Spring Innovation Conference at the Arch Hotel in London. The full-day event offered industry executives a chance to hear from some key media and publishing professionals and engage in the latest topical debates.
The morning session began with our SVP of Business Development, Ben Edwards, welcoming guests and providing some information on what we’ve been working on over the last year. This was a chance for our guests to really get to know PageSuite and understand our core company value of innovation. Our first speaker, Carolyn Morgan, discussed the dramatic shifts in digital media consumption and shared 10 key considerations for securing a successful digital strategy. Google’s Luca Forlin joined us to provide an insight into the latest developments from Google and showcased the Accelerated Mobile Pages (AMP) initiative. This gave our guests the opportunity to raise any questions they had regarding AMP. The morning concluded with a presentation on Digital Trends in Finland from Jari Suni, Product Manager at Keskisuomalainen. Jari provided conference attendees with an exclusive insight into media consumption and audience trends in Finland.
After an indulgent lunch buffet provided by the hotel, Dr Franςois Nel showcased his findings from the World News Media Innovation Study, which was extremely informative. Subsequently, The Media Briefing’s Editor-at-Large, Peter Houston, delivered an inspiring, yet very comical presentation on Post Digital Publishing. Peter emphasised the importance of discussing publishing in a way that considers the value of all available platforms – not solely digital! The afternoon then concluded with a panel discussion led by PageSuite’s Ben Edwards, who posed questions to The Independent’s Simon Fry and DC Thomson’s Sam Miller. They discussed the importance of apps, audience behaviour and gave our guests an insight into their digital focus for the future. Click here to see what we found out during the discussion!
Overall, the day was a huge success and we were thrilled at the engaging and thought-provoking discussions that took place. Thank you to all that attended and we look forward to hosting our next event!