September 24, 2018 | Lucy Tozer
TUI approached PageSuite in early 2018 to upgrade their digital brochures and website landing pages.
They were looking to provide their customers with an optimised reading experience and ensure that their travel brochures could be enjoyed across all platforms. Their goal was to launch two brochure pages, one for TUI and one for First Choice, which were both on-brand and featured a modern new look. They were also looking to integrate interactive features, custom bookmarks, shortlisting functionality and more…
What We Did
We worked together to develop and design optimised landing pages for both TUI and First Choice to house their collection of digital holiday brochures. It was essential that the pages seamlessly fit in with the design of the rest of their websites, featured a modern design and intuitive user experience.
We also created digital versions of their holiday brochures using our market-leading HTML5 digital brochure software. We made custom changes to the brochures to meet their specific requirements and ensured they all featured Omniture integration so that they could fully track user activity.
In July 2018 we launched both landing pages featuring all of their digital holiday brochures so that customers could browse their holidays seamlessly across all devices.
Kathia Ramirez, Content Distribution Manager at TUI Group said; “PageSuite proved to be an efficient development company able to work on any custom project at competitive prices. We’re very satisfied with the outcome and we look forward to continuing working with them to upgrade our holiday brochure websites and deliver an exceptional online reading experience to our customers.
As the world’s leading tourism group, we were delighted to work with TUI on this project and look forward to working with them on any future digital projects!