Billions of magazine and newspaper pages are printed in the US and UK each year, and although many publishers supply a print-version as well as a digital edition, the greater part of consumers haven’t made the switch to digital.  Why not?  Purely because many readers are not aware they even exist.  Kent On Sunday (KOS) Media, however, have taken an impressive initiative to drive consumers to read their favourite local newspapers online, with their ‘Go Green’ campaign.

‘Go Green – Read It Free On Screen’ is being rolled out on poster sites around the county, in their newspapers, and on Kent’s leading commercial radio station, Invicta FM.  To see an example of this advertising in one of their titles please click here.

Digital editions have rapidly become a viable and attractive option for publishers of all sizes.  The use of a digital publication saves on print and distribution costs and the PageSuite platform offers an environmentally-aware alternative to print publications, allowing our clients to potentially reach a global audience at a fraction of the cost.  Some digital publishers are able to boast a virtually carbon-neutral footprint making digital publishing the greenest option available.

As well as the environmental benefits, consumers can be the first to receive new editions, have access to all publications from any computer any time, store their favourite articles, and have the ability to subject search the entire publication with any keyword. 

PageSuite works closely with clients to help them achieve the best possible return on their investment by cutting costs, reducing the environmental impact, reaching a wider audience and generating new income streams.  PageSuite digital editions offer the opportunity to add video, interactive adverts, website and email links.  In doing so, the readers of their digital editions enjoy a media-rich experience which ensures their return time and time again.