July 4, 2016 | Lucy Tozer
Over 60 new mobile and tablet apps will be released over the coming weeks across iOS, Android and Kindle Fire in one of our largest app projects.
We developed all of Archant’s apps using three custom-built templates designed for phone and tablet devices.
The apps feature either a combination of live ‘feed’ content and PDF content. Live feed content links straight to the publication’s website and ensures that readers are provided with up-to-date content in-between editions. The PDF edition enables readers to download editions, share content and search editions for specific content. The apps feature ‘pinch to zoom’ ensuring excellent text clarity.
All ‘paid-for’ apps feature a gated subscription model which allows readers to access a certain number of pages before they are prompted to subscribe. This strategy enables potential subscribers to access content and ‘trial’ the app before signing up for a subscription.
Chris Scarle, Digital Magazines Manager at Archant Ltd, said, “‘The launch of our titles onto PageSuite’s Infinity platform is the culmination of a significant project to reinvigorate our digital presence across the App Stores. We have worked with the team to create custom templates to fit the needs of each publication and incorporated a range of new features to increase user experience and drive engagement. I feel that we have created apps that give a vastly improved digital experience for our readers and I’m very excited to push them live.”
Additional features include Rich Media Push Notifications which enable the publishers to send enhanced push notifications with images and links directly to an inbox within the app. Social media links have also been included so that readers can navigate directly to the publication’s Facebook or Twitter page.
The first few apps to be released will be Buckinghamshire Life, Canal Boat magazine and Country Smallholding.