September 14, 2015 | Lucy Tozer
To supplement the pending release of our new ‘In-App Advertising’ white paper, PageSuite will be publishing a series of advertising-related content on the blog every Monday!
Each week, we will place one form of advertising under the spotlight and examine how this can increase user engagement as well as boost revenue. The posts will also include the latest advertising industry news and explore ways in which publishers can monetise their apps by using various different advertising methods.
Our latest infographic below provides a brief overview of the specific types of advert and highlights some of the key statistics relating to their effects on revenue and engagement. To examine this in greater depth, visit our blog on Monday!