Green Chilli Media release apps across their magazine titles3/3/2012
New market identified to reach wider audience
Following on from the success of digital editions, launched in March 2011, Green Chilli Media have gone on to release magazines, including Acoustic Magazine, Bass Guitar Magazine and Drummer Magazine as applications for iPhone and iPad. Green Chilli Media, the largest independent publisher of music magazines in the UK, found that print and digital subscribers were two different audiences, and identified a completely new market to reach with apps.
Print replication with additional features for readers
The apps offer more for the readers than just a digital replica of the magazine; they also include archive and download options to enhance the end user experience. The magazine apps employ PageSuite’s application template, which was developed following the feedback from custom branded apps, taking the most popular and successful aspects of the apps, the print replica, and making them readily available for their clients.
Successful sales that surpassed expectations
Green Chilli Media have integrated the apps with Newsstand, which has bought increased exposure to apps, making them easier to find in a growing marketplace. At Green Chilli Media, staff have already been surprised by the increased exposure and downloads that being available via apps through Newsstand has achieved and the first week of sales has far surpassed their expectations.
Coming to a city near you! If you live in Barcelona, London or Nashville24/2/2012
Publishing Expo 2012
PageSuite will be exhibiting at Publishing Expo in London on 28 and 29 February on Stand C37. Preview our CMS integrated “Live App” publishing concept, trial our signature page turning Dynamic Apps and digital editions or discuss your strategy with our team. Join our LinkedIn group to keep up to date with PageSuite’s latest developments.
To further enhance our growing manufacturer relationships, we will also be attending Mobile World Congress, or #MWC12 for you Twitterati, on 27 February to 1 March. PageSuite have been commissioned by both Samsung and HP to develop custom apps for their platforms, and we have enhanced our Apple partnership with two joint events in Dubai and Moscow.
Niche Magazine Conference
Our US office will also be in exhibition action in Nashville, Tennessee from Sunday 26 Feb to Tuesday 28 Feb. PageSuite will be presenting on App subscription and pricing strategies…of which we offer many… and meeting Niche publishers from far and wide. If you are in town and fancy joining the Wild West (we’re not kidding) themed show, contact us for a meeting or presentation.
PageSuite client publishes online only10/2/2012
Enfield Gazette cease print edition
The London newspaper, Enfield Gazette, which was launched more than 130 years ago has ceased publication as a print product and is now only available as an online edition, through PageSuite’s digital edition software. The Enfield Gazette is continuing to publish on a Thursday but its latest 20-page edition can now only be read online.
Popular move for PageSuite clients
The move to digital only is highlighting to publishers that there are still options for getting your news to your readers. The move indicates the changing publishing industry and shows the importance of making news available cross platform, in the ways the modern day readers prefer. The decision to cease print is becoming popular among PageSuite clients, and at the end of last year, Bio-IT World discontinued their print production in order to focus on their digital strategy.
New York Daily News Special Super Bowl edition10/2/2012
Super Bowl celebrations continue
As the NY Giants won one of the most important games in American Football on Sunday, celebrations were flying high in New York on Sunday and following the New York Giants’ victory at the Super Bowl, New York Daily News have released an Apple and Android smartphone and tablet app dedicated to the game. The edition can be viewed online here, or for $1.99 the full edition can be downloaded and saved on your mobile or tablet device to read wherever you go.
Special Edition after four year wait
It has been four years since the New York Giants won the Super Bowl against the New England Patriots in 2008, and to celebrate their 2012 victory over the same team fans can read the 40 page special edition, which is packed with photos, great commentary and insights from unrivalled New York Daily News sports writers. New York Daily News weren’t the only New York publishers celebrating the win, and Newsday released an open access digital edition for one day only.
Speedy turn around with PageSuite’s software
The app highlights the ease and speed of using PageSuite’s Dynamic App development, with the app and edition only becoming available if the NY Giants were to be crowned Super Bowl champions on Sunday, meaning the publisher and software company had to be prepared for a fast turnaround to get the app and edition ready before the celebrations were over.
Successful big brand Custom App launches10/2/2012
Newsday and Elsevier Custom Apps go Live
Newsday and Elsevier are both long-standing clients of PageSuite, using our products to enhance their online digital strategies across multiple brands.
Newsday goes live on Android tablets
Newsday Android tablet app launch comes after successful iPhone and iPad integration, and Android smartphone development all within the past six months. Newsday app readers get everything from breaking news bulletins and our signature paper replica, to traffic camera footage and detailed weather reports. The Newsday app is a free benefit to Cablevision subscribers, with a variety of tiered access points, which we integrated across print, app and online platforms.
Elsevier update their iPad app
Following on from the success of their original app, Elsevier have released a custom Materials Today iPad app, which includes podcasts and whitepapers alongside all the latest industry news, which can be broken down into categories the individual reader prefers. As well as this, a digital replication of the print edition is available, showing both the current and past editions of the magazine. These editions can be downloaded to readers’ devices to read at their convenience. For more information on custom apps, contact the PageSuite sales team.