Leading UK Daily Newspaper iPad App Live - Innovative Content and Strategy21/6/2010
Unique App Customisation - Daily Express iPad Combines News, Editions, Video
Express Newspapers have gone live with their incredible Daily and Sunday Express iPad application, complete with scrollable replica editions, ITN video and customisable news feeds. Express's iPad app features search, download and social networking tools as well as integration with your iTunes, so you can listen to music whilst reading your favourite newspaper.
Download Today - Inclusive Subscription and Sneak Previews
Daily Express is available to download from iTunes today, priced at £7.99 and includes 30 days subscription to the digital newspaper, which is exceptional value as you can read all the daily and both weekend editions on your iPad. To give readers a taste of the latest edition, Express Newspapers are also giving their first three pages for free with the option to extend your subscription.
iPads Functionality Fully Harnessed – Perfect Device To Read Full Editions
Daily and Sunday Express app maximises the iPads' clarity, zoom and screen size making the daily edition an incredibly intuitive reading experience. Other reader features include the ability to flip the iPad and read the newspaper in a double page spread format or tap the page selector to a choose a thumbnail image of each page. Customers can also download and save individual pages or editions of the paper to read offline and when you are on the go.
The app features unique levels of personalisation with customisable live news feeds and an updating ticker, so you can instantly discover all the breaking stories from Daily and Sunday Express. To find specific content, simply use the powerful search, which draws results from within the live news and the newspaper edition.
The Daily and Sunday Express iPad app is developed by PageSuite.
Driving Digital - Our Community Classifieds Champion11/6/2010
Weekly Publisher Catches Our Attention
The Wealden Advertiser, a weekly publication covering the Kent and East Sussex region, has long been a local favourite for picking up a huge range of bargains - particularly with our Marketing Manager Ben, who bought his first ever NES through the peer to peer advertising paper. The Wealden Ad became a PageSuite client in September 2009, outwardly promoting their edition well on their website. They use PageSuite for their digital editions which are processed every Friday and email these out to their advertisers instead of a printed copy and have also offered their seasonal and special supplements digitally.
Simple Sales - Quick Fast R.O.I
PageSuite’s innovative page turning software provided a great ROI for the Wealden Advertiser, maximising simple customisation, bookmarking and ad linking tools. Within 3 months of charging for links from the digital edition to advertisers’ websites, they have more than covered their costs and are looking to drive digital on. The Wealden Ad also saves money by emailing the digital editions, instead of posting hard copies to subscribers, building a core user group. The Wealden Advertiser’s next plan with PageSuite is to push having photos of the items for sale attached to classified adverts for a small fee, further increasing their return on investment, and simply achievable.
Loud and Proud - We Love Local Listings
They have received positive feedback from clients and readers who are impressed by the overall layout of the digital edition and the ease of use. Michelle Larkin, company administrator, says ‘PageSuite support service is excellent. Whenever we call with either a problem or just need some advice, we get a response within the hour.’
We are proud to supply software to multi-national publishers, but it is equally great to hear the success stories on our doorstep - and particularly those editions that sell such wonderful listings as seasoned logs, old milk churns and local Llama trekking!
Community Publishing Goes Flipping Crazy - Mobile Newspaper Editions7/6/2010
America’s Leading Suburban Newspaper Association iPhone App
Suburban Newspapers of America has always lead US newspaper innovation and knowledge sharing through the Suburban Publisher monthly newsletter. The new SNA News iPhone application enables users to instantly read their latest newspapers, scroll and search content and access archived editions.
Free is the Magic Number
PageSuite and SNA believe both new and existing readers will be attracted by intuitive reader displays, plus remarkable zoom and search possibilities. Archives and articles can be searched by keywords and readers may download single pages or editions to read offline. The applications are available to download free from the iTunes store for use worldwide.
“The SNA App is a great way to read our latest news on your iPhone. Our members are sure to appreciate the development and format of this new mobile application,” said VP Operations, Al Cupo. “We have worked with PageSuite on our Suburban Publisher e-edition and on this new mobile application and are pleased they continue to support SNA and our members.”
SNA Member Benefits - Relationship Opportunities
“Members can actually get similar iPhone apps for a discounted development, as we are not only using the app to publish our content, but showcase what can be achieved on the iPhone.” said PageSuite Managing Director, Nathan Parrett
“We are pleased to continue our relationship with SNA and offer additional opportunities to their members. Our download and engagement metrics across all our client apps are fantastic and share confidence with the SNA that members will enjoy the SNA News app experience too.” said Nathan Parrett.
Kerry’s Eye, iPad Reviews, Yahoo Buys Associated Content3/6/2010
Irish Newspaper Goes Global - Tralee to Tokyo
Kerry’s Eye iPhone app launch is fantastic news for Irish men and women the world over, looking to keep up to date with all their local news. Whether you are in Killarney or California, sipping a Guinness in Listowel or London, Kerry’s Eye keeps you one touch, swipe and zoom away from your favourite weekly local edition.
Straight from their iTunes page, the Kerry’s Eye app delivers all the news, all the sport and all you need to know about the Kingdom! You can’t say fairer than that from a top regional publisher, giving readers what they want, how they want and when they want it.
Wired Take 2, Financial Times, NYT and Times iPad Apps
Horray for quick WIFI, our Wired app finally got there, somewhere between a long time ago and a galaxy far, far away... But it arrived on our iPads and is very impressive, with many rich media elements - your videos, audio and interactive features - enhancing the experience, rather than feeling like a “because we can.”
The swiping is something we are familiar with, but you need to be more particular at times compared with FT and NYT, whilst Wired’s 2 page browsers are easier to use than compared to The Times - and also all the content you would hope/expect appears to be there ;)
We also liked USA Today, with their scrollable news feeds and FT swipe-able video, which are similar to some of our clients apps and thought some of the different strategies (free, paid, subscriber based, data capture etc) were also interesting. Stats released today indicate some success, with the iTunes store as good an indicator as any, both in terms of rankings and individuals ratings.
Yahoo! $2 Per Story Content and $100m + Acquisition
Fresh from the launch of Seed and purchase of StudioNow, Yahoo! takes further steps into social, collective, call-it-what-you-want local sourced media with its’ investment in Associated Content.
Regional US newspapers will have to compete even more for premium advertisers by ensuring their content and brand delivers more than the relatively cheaply sourced content of Associated Content. Yahoo has a huge collection of quality advertisers and key metric based ad targeting to match up with their local video, written and photographic content, which is directly on the doorstep of many leading community newspapers strategies.
New Starters at PageSuite - Four Big Welcomes1/6/2010
Support, IT, Design and Accounts Intake
We are delighted to start the summer with more hands on the proverbial PageSuite deck, having introduced four new team members in different business areas over the past month.
In our support team, Sean Seymour has arrived as Client Training Specialist, and having worked in the magazine industry previously to PageSuite, he will be using all his publishing knowhow to best inform webinar and training session attendees. Sean is also a huge iPhone and iPad aficionado and is best contacted with all your mobile and tablet based questions and needs, as well as honing his digital edition expertise.
2 weeks ago we recruited Steve Keep as our IT Manager, overseeing our development team and leading several key projects from smartphone development to server infrastructure. Steve previously worked in education, leading IT and support teams and joins our irregular running club as a seasoned half marathoner.
Another gym fan, Tom Taylor, joined as Design Assistant having studied Graphic Design at UCL and worked his way South East via Devon. Tom brings more creative talent to our marketing team and will be heavily involved in our outbound promotion and client projects.
The final newbie of our quartet is Sally Baker, who has joined as Accounts Assistant and maternity cover for Emma Cleave, who will be leaving for a short while with all our best wishes. Sally’s big passion is horse riding, having actually trained and worked with international runners and riders from the equestrian world of dressage, jumping and cross country.